From long-form emails to press release kits, e-commerce copy, social blurbs, concept ideation to taglines, headlines, or jumping into the middle of a project that needed an extra creative brain or set of eyes, my role at Specialized kept me on my toes. Every form of copy was written. Every ounce of creativity was laid bare. And every bit of passion I have for riding was left on the pages of these projects. The gallery below features examples from the following projects:
Specialized Sirrus X — The Future is a Feeling
Specialized Tero X — You’re Going to Need a Bigger Map
Specialized Aethos — Back in Stock
Specialized Tarmac SL7 — Back in Stock
and many more examples available upon request
